“…Your Expertise, Our Platform – Building Your Business Together..”
In today’s competitive mortgage market, strong knowledge alone is not enough. Advisers also need online visibility and a clear digital presence. At Connect Experts, we combine modern technology with your professional expertise. This helps you expand your reach, attract high-quality enquiries, and build long-term client relationships across the UK mortgage market.
Connect Experts provides dedicated landing pages for Appointed Representatives who select the Academy Boost package.
Each page is structured to strengthen your online presence, support lead generation, and enhance credibility in a regulated and competitive sector. The focus is clarity, compliance, and measurable visibility.
Key Features and Benefits
- Tailored Brand Presentation: Every landing page is professionally structured to reflect the adviser’s own brand identity. You can clearly present your specialisms, including residential mortgages, buy-to-let mortgages, bridging finance, commercial mortgages and protection insurance. This ensures clients understand your areas of expertise from the first visit.
- Trust-Building Elements: Pages are designed with professional layouts, structured service sections, and space for client testimonials, where appropriate. Clear messaging and structured content help build trust while remaining compliant and factual.
SEO and Technical Optimisation: All landing pages follow SEO best practices. This includes:
- Clean and descriptive URLs
- Optimised meta titles and meta descriptions
- Logical internal linking structure
- Mobile responsive design
- Secure HTTPS configuration
This approach improves search visibility while maintaining compliance standards expected within the mortgage industry.
Solutions: Innovation Powered by Connect Mortgages
Every Adviser Needs a Powerful Online Presence.
In an increasingly digital world, having a strong and credible online presence is no longer optional; it is essential. Whether you are looking to attract new clients, build trust, or showcase your services, your digital footprint plays a critical role in business growth. From branded websites to lead-generating tools and social media support, our Marketing Boost Package provides practical solutions. Connect equips you with the tools and structure needed to strengthen your visibility and grow with confidence.
If you are a mortgage broker or are considering becoming one, joining the Connect network gives you your own Expert Broker profile page on the Connect Experts website. This professionally structured page is designed to showcase your services, location, and areas of expertise in a clear and compliant format. For brokers who do not yet have a website, or who choose our Academy Boost package, this landing page can act as an effective substitute website, giving you an established digital presence from day one.
It is important to understand that simply having your own website does not automatically make you visible online. Search engines such as Google and AI-driven search platforms rank and surface content based on factors such as search engine optimisation, structured data, content quality, authority signals, and technical performance. Without an ongoing SEO strategy, content optimisation, and AI-ready structuring, a standalone website may not appear prominently in search results or AI-generated recommendations. Connect helps ensure your digital presence is structured to support discoverability, compliance, and long-term growth.
BROWSE OUR LANDING PAGES
Types of Landing pages and Their Purpose
A landing page is a targeted web page designed to convert visitors into a specific action, such as submitting a form, booking a call, registering interest, or generating leads. The core idea is to focus visitors’ attention on a single conversion goal rather than on general navigation or browsing.
These are typical landing page formats used across industries to meet specific marketing goals:
Lead Capture Page (Lead Generation)
Used to collect contact details from visitors in exchange for value such as a consultation, newsletter signup, or booked appointment.Click-Through Landing Page
Provides details on an offer or service and persuades the visitor to click through to another step (e.g., booking call, detailed service page).Squeeze Page
A minimal, conversion-focused page designed to get a visitor to enter contact info quickly with little distraction.Thank You Landing Page
Appears after a successful interaction, confirming submission and offering further direction or content.Sales or Conversion Page
Longer page designed to persuade a visitor to make a decision, often used for transactions or detailed service offerings.Microsite or Multi-Step Landing Flow
A series of connected pages that guide a visitor through a staged conversion process.
Different types exist, including splash pages, product detail pages, coming-soon pages, and unsubscribe pages, each with a specific conversion goal.
You may notice that on the right side of this page, there are featured profiles of Connect Experts advisers. These are live examples of Expert Broker profile pages within our network. Each profile is structured to highlight the adviser’s location, services, specialisms, and contact details in a clear and search-friendly format.
The Connect Experts landing pages are a type of landing page designed to help mortgage advisers generate leads and increase visibility. From the page content:
Primary Purpose & Conversion Goal
Lead Generation Focus
These landing pages are built to convert visitors into mortgage leads by encouraging them to contact or engage with the individual adviser profile.Brand Visibility and Credibility
They showcase professional presentation, trust elements, and adviser expertise such as specialisms (e.g., residential, buy-to-let, bridging).SEO & Network Visibility
These pages are technically optimised for search engines with descriptive URLs, meta details, internal links and mobile-friendly design to improve discoverability.Ease for Advisers
Connect builds and manages the landing page, freeing advisers from technical setup so they can focus on servicing leads.Network Referrals & Shared Authority
Being part of the broader domain and directory supports referral flows, shared domain authority and higher visibility for advisers within Connect’s ecosystem
How These Landing Pages Relate to Marketing Landing Page Types
| General Landing Page Type | Connect Experts Implementation |
|---|---|
| Lead Capture Page | The adviser landing page collects visitors’ contact information, interests, and leads. |
| Click-Through Landing Page | Clean messaging and CTAs that persuade visitors to connect. |
| Sales/Conversion Page | Structured to help decision-making and contact. |
| Thank You Page (implicit) | After submission or enquiry, the visitor is effectively converted. |
| SEO Optimised Landing Page | Designed with metadata and site linking to show in search results. |
In effect, Connect Experts’ landing pages primarily serve as lead-capture and conversion pages tailored for mortgage professionals.
When you join the Connect network, you receive your own Expert Broker profile page in the same format. This means your profile becomes part of an established, authoritative platform rather than sitting in isolation on a brand new domain. Because Connect Experts already has structured content, internal linking, service pages, and ongoing optimisation, your profile benefits from being part of a wider digital ecosystem.
This integrated structure helps improve visibility, relevance, and discoverability in search engines and AI driven search platforms. Instead of building authority from scratch, your profile is supported by the strength and optimisation of the overall Connect Experts website.
For brokers without a website, this provides an immediate and professional online presence. For brokers who already have a website, it acts as an additional digital asset that complements your existing marketing strategy.
Results That Speak for Themselves
Give your business a landing page that not only looks professional but also performs. Each Connect Experts page is designed to attract, engage, and convert your ideal clients.
Key Benefits at a Glance:
47% increase in qualified lead enquiries within the first 3 months on average
SEO optimised from day one, with pages structured for Google visibility and ranking
Built for conversion, using proven design principles that turn visitors into clients
Fully responsive on mobile and tablet, ensuring a seamless user experience across all devices
Fast load times to improve engagement and reduce bounce rate
Personalised adviser branding, so your landing page reflects your unique style and specialisms
Integrated compliance framework, ensuring all adviser information meets FCA and Connect IFA standards
What Our Advisers Say
Amir Shojaee
If you are Looking for a Mortgage Network
“Hi, I’m Liz Syms, Chief Executive Officer and founder of Connect Experts, Connect Mortgages, and Connect for Intermediaries.
If you are a UK mortgage broker, joining our mortgage network can help you increase your visibility to clients actively searching for trusted, FCA-authorised advice. Brokers featured on our mortgage brokers in your location are matched with clients who value clear communication and professional guidance, including those who prefer advice in a specific language.
Our platform is designed to support compliant, client-focused advisers and help you connect with the right audience across the UK.”
Choose the option that suits you best:
Option 1: Schedule a call with our Business Recruitment Manager
Option 2: Complete our contact form
Option 3: Call us